WHERE ARE YOU?
When creating a web site, tell people where you are, or whom you are targeting. Always give a physical location.
CONTACT US
When gaining the trust of an individual, possibly a person who is new to the Internet, letting them know how they can make contact is vital. E-mail is most important. It needs to be easy to find.
TIMELY INFORMATION
404 Page Not Found, Server Errors.
How many pages at your site are not where you say they are?
404 Page Not Found Errors. Always be up to date with your server it’s very frustrating for a user to get that error. Also how many of your pages have broken links? Some sites excel at broken links and missing images. This translates as lack of interest in your customers.
RESPOND
Auto-responder. You send an email and promptly you get a reply. But if your telling your customers you will get it done in 24hrs done it really happen?
NAVIGATE
I get to your site. Now what? Am I expected to know what I'm looking for? How do I know what’s on the site if you don't provide an easy way to get around? Provide simple navigation at the start, so your visitors can get into your site quickly. Too many options are daunting. You need to achieve a balance that will depend on your content.
INFORM
CONTACT US
When gaining the trust of an individual, possibly a person who is new to the Internet, letting them know how they can make contact is vital. E-mail is most important. It needs to be easy to find.
TIMELY INFORMATION
404 Page Not Found, Server Errors.
How many pages at your site are not where you say they are?
404 Page Not Found Errors. Always be up to date with your server it’s very frustrating for a user to get that error. Also how many of your pages have broken links? Some sites excel at broken links and missing images. This translates as lack of interest in your customers.
RESPOND
Auto-responder. You send an email and promptly you get a reply. But if your telling your customers you will get it done in 24hrs done it really happen?
NAVIGATE
I get to your site. Now what? Am I expected to know what I'm looking for? How do I know what’s on the site if you don't provide an easy way to get around? Provide simple navigation at the start, so your visitors can get into your site quickly. Too many options are daunting. You need to achieve a balance that will depend on your content.
INFORM
No matter what type of web site you have, you are there to inform your visitors. If you offer a product or service, let people know how much it costs, its sizes, colours, models and all other relevant information. If it is very detailed, use a summary with a link to more detail. Remember your online customer can't touch or feel, smell or try out your product. If you don't put this information directly on your site.
DELIVER
You create an E-commerce website. If you have a physical product, where are you prepared to send it? Where on your site have you told your customers? If you can only ship to a limited geographical area, make sure it is displayed prominently.
DELIVER
You create an E-commerce website. If you have a physical product, where are you prepared to send it? Where on your site have you told your customers? If you can only ship to a limited geographical area, make sure it is displayed prominently.
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